Privacy Policy

This Privacy Policy explains how Etheria Digital Solutions ("Etheria", "we", "us" or "our") collects, uses and protects personal information.

Etheria Digital Solutions is registered and operates in the Philippines. Our registered office is Unit 1702, High Street South Corporate Plaza Tower 2, 26th Street, Bonifacio Global City, Fort Bonifacio, Taguig City 1634, Philippines.

For the purposes of data protection law, Etheria Digital Solutions is the personal information controller of the personal information we collect and use.

If you have any questions about this Privacy Policy or how we handle your information, contact us at hello@etheriadigital.com.

1. What information we collect

We may collect and use the following types of personal information:

• Contact details, such as your name, email address, phone number and business address.
• Business information, such as your company name, role, website, sector, and information you choose to provide about your company.
• Enquiry information, including messages you send through our website, booking forms, emails, calls or other communications.
• Meeting and call information, including information provided when booking a call, completing a form or attending a meeting with us.
• Marketing preferences, including whether you have opted in, opted out, unsubscribed or otherwise told us how you want to hear from us.
• Technical information, such as your IP address, browser type, device information, pages visited, time spent on the website and how you interact with our website.
• Publicly available business information, such as information from company websites, LinkedIn or other business directories, where relevant to our business development, research or client work.

We do not intentionally collect special category personal data, such as health information, religious beliefs, political opinions or similar sensitive information, unless you choose to provide it to us and it is relevant to a specific matter.

2. How we collect information

We may collect information when you:

• visit our website;
• complete a contact form;
• book a call;
• email, call or message us;
• subscribe to updates or marketing communications;
• engage us or discuss potentially engaging us;
• provide information during discovery, strategy or automation work;
• interact with our content on platforms such as LinkedIn;
• are referred to us by a third party; or
• appear in publicly available business sources that are relevant to our services.

3. How we use your information

Where we rely on legitimate interests, those interests include running and developing our business, responding to business enquiries, maintaining commercial relationships, marketing our services to relevant business contacts, improving our website and protecting our legal rights.

You can object to our use of your personal information for direct marketing at any time.

4. Marketing communications

We may send marketing communications to business contacts where we believe our services may be relevant to their role or organisation.

You can opt out of marketing at any time by using the unsubscribe link in our emails, replying to the message, or contacting us directly.

We will not sell your personal information to third parties.

5. Cookies and analytics

Our website may use cookies and similar technologies to make the site work, understand how visitors use it, improve performance and support marketing or analytics activity.

Some cookies are necessary for the website to function. Others, such as analytics or marketing cookies, may require your consent depending on how they are used.

You can manage cookies through your browser settings and, where available, through the cookie controls on our website.

6. Who we share information with

We may share personal information with:

• website hosting providers;
• email, CRM and marketing platforms;
• booking and calendar tools;
• analytics providers;
• payment processors, where relevant;
• professional advisers, such as accountants, lawyers and consultants;
• technology providers who help us operate our business;
• regulators, authorities or law enforcement where required; and
• other parties where necessary to perform a contract, protect our rights or comply with the law.

We only share information where there is a proper business or legal reason to do so.

7. International transfers

Some of the service providers we use may process information outside the Philippines.

Where this happens, we take steps designed to ensure that appropriate safeguards are in place, such as using reputable providers and approved contractual safeguards where required.

8. How long we keep information

We keep personal information only for as long as necessary for the purpose for which it was collected. As a general guide:

• enquiry and prospect information may be kept for up to 24 months after the last meaningful interaction;
• client and contract records may be kept for up to 7 years for legal, accounting and tax purposes;
• marketing records may be kept until you unsubscribe or ask us to stop contacting you; and
• website analytics data may be kept according to the retention settings of the analytics tools we use.

We may keep information for longer where needed to deal with a legal claim, dispute, regulatory matter or legitimate business record-keeping requirement.

9. How we protect information

We take reasonable technical and organisational steps to protect personal information against unauthorised access, loss, misuse or disclosure.

No website, email system or online transmission is completely secure, so we cannot guarantee absolute security. However, we work to keep personal information safe and limit access to people and providers who need it.

10. Your rights

Depending on the circumstances, you may have the right to:

• access the personal information we hold about you;
• ask us to correct inaccurate information;
• ask us to delete your information;
• restrict how we use your information;
• object to how we use your information;
• receive a copy of your information in a portable format;
• withdraw consent where we rely on consent; and
• object to direct marketing at any time.

To exercise your rights, contact us at hello@etheriadigital.com. We may need to verify your identity before responding.

11. Complaints

If you are unhappy with how we handle your personal information, please contact us first so we can try to resolve the issue.

You also have the right to complain to the National Privacy Commission (NPC), the Philippine regulator responsible for data protection and privacy.

12. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The latest version will be published on our website with the updated date shown at the top of the page.